online business manager

Hiring an OBM can be a great way to expand your business, leverage your time, offer more services and make more money. While she’s taking care of the operations portion of your business, you can focus on your clients and the money-making tasks (you know, your genius work). However, don’t jump into the interview process without first asking yourself these five questions:

1. What kind of person do I want to hire?

Do you want someone who is just starting out as an OBM? You might have to train them in the way you like things done. Or would you someone with experience as an OBM who can just run with a job until it’s complete? Do you want someone in the same time zone? Do you want someone who will work only for you or are you willing to hire someone who handles work for their own clientele?

2. Can you afford an OBM?

If you’re overburdened with your own work and business isn’t moving forward, hiring an OBM can be a smart move. Look at your books and realistically determine a budget for this OBM role and stick to it. Keep in mind, the more experienced and capable the OBM, the larger the cost. And some OBMs want an incentive that is based on the growth of the company that they helped facilitate. You should be making at least multi-six figures in order to hire an OBM. Be sure to look for a Certified Online Business Manager.

3. What projects will the OBM take over?

Know ahead of time what projects you need to delegate so you can determine in the interview if this is the right OBM for the job. Walking into an agreement with a “I’ll get you a list of projects in a few days” attitude is bound to fail. Just as you want to find the perfect help, the interviewee wants to know you – their client – is serious about their business and will forward tasks on a consistent basis. Typically, an OBM will handle the operations side of your business but can also help with strategy, implementation and program creation depending on their skills and background. Their strong suit should be in project management.

Tips for the Interview Process

When you interview candidates, listen for their level of professionalism and if they care for their clients’ businesses as much as their own. There’s quite a difference between an assistant who is watching the clock, waiting to go home, and an OBM who stays until the work is complete. Even in a virtual setting, you’ll want a professional who will always complete a project within the deadline rather than one who gives you one excuse after another as to why it’s not done yet.

And definitely go through a regular interview process, even if you’re hiring a virtual assistant or OBM. Don’t hire the first person who shows an interest. Advertise the opportunity, look through the resumes, and interview those who meet your initial criteria. OBMs are certainly used to being interviewed and definitely make use of today’s technology of video chatting.

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